How It Works
🧩 Turning Your Data Warehouse into a CDP with AudienceSync
AudienceSync enables you to convert any modern data warehouse—like Snowflake, Redshift, BigQuery, Databricks, or Postgres—into a full-featured Customer Data Platform (CDP).
🎯 This lets you activate customer data where it lives—without moving or duplicating it—enabling real-time personalization, segmentation, and engagement across platforms.
🔧 Step 1: Set Up Your Source
Begin by connecting the source of your data:
- Supported Sources: Data warehouses, cloud databases, or internal systems
- Examples:
Snowflake,BigQuery,Redshift,Postgres,Databricks
📤 Step 2: Set Up Your Destination
Next, configure your destination platform—where you want your customer data activated:
- Supported Destinations: CRMs, email platforms, advertising tools, analytics systems, etc.
- Examples:
HubSpot,Salesforce,Google Sheets,Mailchimp,HTTP endpoints
🧠 Step 3: Model & Sync Your Data
Finally, define how your data is structured and when it should be sent:
- Model your data: Filter, clean, and shape it into usable formats.
- Create syncs: Schedule and automate data transfers to your chosen destinations.
AudienceSync gives your team full control over customer data flow—from source to action—without needing custom pipelines or engineering time.
Let me know if you'd like this version to include live internal links, or if you're ready for a full export of all documentation so far!
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Last updated on August 6, 2021